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MRR (Monthly Recurring Revenue) is the normalized monthly revenue your SaaS earns from subscriptions, and ARR (Annual Recurring Revenue) is that number annualized (MRR x 12). Use the calculator below to work out your MRR, ARR, and a 12-month revenue projection that accounts for both growth and churn.
MRR atual
R$ 5.000
ARR atual
R$ 60.000
MRR x 12
MRR projetado (12 meses)
R$ 8.005
Crescimento liquido de 4.0% ao mes
ARR projetado (12 meses)
R$ 96.062
MRR is the sum of all recurring revenue normalized to a monthly figure. Annual subscriptions are divided by 12. The basic formula is active paying customers multiplied by average revenue per account.
MRR is better for tracking month-to-month momentum and growth velocity. ARR (MRR x 12) is what investors, annual targets, and cross-company benchmarks are usually quoted in.
Growing 10% a month with 5% churn is a very different business from growing 10% a month and losing nobody. The projection shows how churn eats into compounding growth over a full year.
MRR (Monthly Recurring Revenue) is the recurring revenue your SaaS generates each month. Add up the monthly value of every active subscription, dividing annual plans by 12.
Multiply your active paying customers by the average monthly revenue per account. For example, 100 customers paying $50/month gives you $5,000 in MRR.
MRR is monthly recurring revenue and ARR (Annual Recurring Revenue) is the annualized figure, equal to MRR x 12.
Yes. Noctral's MRR and ARR calculator is completely free and requires no signup.
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